If you run a business in our Shire that caters to visitors, here are some tips on how you can promote your business.

Visitor website listing

Eligible businesses can list their business on our official tourism website.

List your business

Once your registration has been received and approved, you will be sent a unique login and password for your business. You will then be able to login to the Visit Hepburn Shire business portal and manage the listings for your business.

If you have more than one eligible business within the Shire, you will need to complete a separate registration for each business.

Visitor Information Centres

Visitor Information Centres (VICs) are a fantastic resource for people to learn about the best things to see and do in our region. Council operates VICs in Daylesford, Trentham, Creswick and Clunes. VIC locations and hours of operation.

Stock your flyers or brochures and don't forget to keep the team up to date with your business including accommodation/service availability, change of opening hours, or change in ownership. This will help us to make sure our volunteers are providing visitors with up-to-date information.

To discuss this further contact the Visitor Services Team on (03) 5321 6123 or email

We are always looking for VIC volunteers. Find out how you can be involved.

Social media opportunities

As a tourism business we encourage you to: 

  • Follow us on Facebook and Instagram
  • Share our posts and engage in them with a 'like' or comment
  • Email us at when you post an event to Facebook, so we can include in our Facebook events, or send us a co-host request
  • Tag your regional photos and videos with the following to give us permission to share. Facebook and Instagram @visithepburnshire

Daylesford Macedon Tourism

Daylesford Macedon Tourism is the industry’s peak tourism body for the Daylesford and Macedon Ranges region. It is an independent body, operating as a not-for-profit business, where all profits are reinvested back into developing and promoting the region. Visit Victoria and local government are key financial stakeholders in the organisation, providing core funding that underpins the organisation's operations. 

Australian Tourism Data Warehouse

The ATDW is Australia’s national tourism marketing platform, representing over 50,000 small and medium-sized tourism businesses and destinations. By creating an ATDW listing, tourism operators benefit from being listed on their State or Territory Tourism Organisations (STO) consumer website, and on ATDW’s extensive network of hundreds of tourism distributors and growing.


Find out how to make your business or event more accessible on our Improve accessibility page.